Privacy policy

Last updated: 12 October 2026

This Privacy Policy describes how Flair Ltd ("Flair", "we", "us" or "our") collects, uses and discloses your personal information when you visit, use our services or make a purchase from chooseflair.com (the "Site"), or otherwise communicate with us regarding the Site (together, the "Services").

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on the Site along with the revised "Last updated" date.

How We Collect and Use Your Personal Information

We collect personal information through a variety of sources depending on how you interact with us, including directly from you, automatically through your usage, and from third parties.

Information We Collect Directly from You

  • Contact details (name, address, phone number, email)
  • Order information
  • Subscription details (products, frequency, renewal dates and status)
  • Account sign-in details (the email address you use to receive sign-in codes)
  • Customer support messages

Information We Collect About Your Usage

Includes device data, browser type, IP address and how you interact with the Site, collected via cookies and similar technologies.

Information We Obtain from Third Parties

Includes data from Shopify, our payment processors, our subscription app provider and analytics providers.

How We Use Your Personal Information

  • To provide and fulfil orders and services, including processing recurring subscription payments and deliveries
  • To send service messages, such as order, renewal, sign-in code and price-change emails
  • To send marketing and promotional content, where you have agreed to receive it (you can unsubscribe at any time)
  • To prevent fraud and maintain security
  • To improve the customer experience

Payment Information

Payments, including recurring subscription payments, are handled by our payment processors. We don't store your full card details.

Cookies

We use cookies to operate and improve our Site and Services. Learn more in Shopify's Cookie Policy.

How We Disclose Personal Information

We may share your information with:

  • Vendors and service providers (such as Shopify, payment processors, our subscription app provider, delivery companies and email providers)
  • Marketing and business partners
  • Others, with your consent
  • Within our company or during a business transaction

Third-Party Websites and Links

We are not responsible for the privacy practices of other websites linked on our Site.

Children's Data

Our products and services are not intended for anyone under 18. We do not knowingly collect children's data.

Security and Retention

While we use appropriate safeguards, no system is 100% secure. We keep your information only as long as necessary for the purposes above, including legal and accounting requirements.

Your Rights

Under UK data protection law, you may have the right to:

  • Access or correct your data
  • Request deletion or restrict processing
  • Object to processing, including for direct marketing
  • Opt out of targeted advertising
  • Withdraw consent
  • Data portability

Complaints

Contact us using the details below. If you're not satisfied, you can complain to the Information Commissioner's Office (ICO) at ico.org.uk.

International Transfers

Your data may be transferred outside the UK and protected by appropriate safeguards, such as the International Data Transfer Agreement or Standard Contractual Clauses.

Contact

For questions or to exercise your rights, please contact us:

Email: hello@chooseflair.com
Address: Flair Ltd, Unit 29 Highcroft Industrial Estate, Horndean, PO8 0BT, United Kingdom

Flair Ltd is the data controller of your personal information unless otherwise stated.